Kate Middleton Makes History as Princess of Wales Gains Royal Warrant Powers
Kate Middleton has made history — and the move could deliver a major lift to countless British brands.
For the first time since 1910, the title of Princess of Wales will carry the authority to grant Royal Warrants, a prestigious royal endorsement long considered among the highest marks of approval in the UK.
Kensington Palace confirmed this week that King Charles has authorised both Prince William and Princess Kate to begin issuing Royal Warrants from 2025.
This marks a significant milestone, as Kate becomes the first Princess of Wales since Queen Mary (then Princess Mary of Teck) to hold this privilege.
Ian Patrick, Private Secretary to the Prince of Wales, described the couple as “delighted to be able to recognise and celebrate British industry, creativity and skills through the granting of Warrants.”
Royal Warrants, which are awarded to businesses supplying goods or services to the royal household, last for five years and allow recipients to feature the royal coat of arms on their products and marketing.
That mark of approval typically translates into major commercial benefits and immediate consumer trust.
Among the most recent recipients are Camel Valley, a Cornish sparkling wine producer; Welsh knitwear maker Corgi Hosiery; and Jo Hansford, the longtime hairdresser of Queen Camilla. Many of these companies have reported surging demand after receiving royal recognition.
What this could mean for Kate’s favourite fashion labels
As Princess of Wales, Kate has already wielded tremendous influence over consumer behaviour.
The clothing she wears regularly sells out within hours — from the iconic Issa wrap dress worn at her engagement announcement to the floral Ghost dress she showcased during the BBC’s “Big Night In.”
With her new power to grant Royal Warrants, industry observers believe Kate’s favourite brands could become even more sought-after by the fashion world and the general public.
Designers like Catherine Walker, Jenny Packham and Erdem — staples in her wardrobe — are considered strong possibilities.
Similarly, jewellers such as Kiki McDonough and Robinson Pelham, whose refined designs have often accompanied Kate to royal occasions, could be among the beneficiaries.
For many businesses, a Royal Warrant from Kate would go far beyond symbolic prestige — it could deliver a transformative boost to their reputation, sales, and international visibility.
As speculation continues over which companies will receive the first Warrants from the royal couple, one thing is certain: with Kate now entrusted with one of the monarchy’s oldest commercial traditions, her influence on British industry is set to become even more powerful.
